---
updatedAt: 2026-10-07T16:40:07.000Z
agentTools:
  projectIndex: https://developer.wunderkind.co/llms.txt
---

# Wunderkind Text Metrics

This page breaks down the event properties you can expect to populate in metric payloads — and display dynamically in text marketing campaigns.

## What are Wunderkind text metrics?

Wunderkind leverages <Anchor target="_blank" href="https://help.klaviyo.com/hc/en-us/articles/115005076787">Klaviyo metrics</Anchor> to push real-time onsite browsing data to profiles in your account. You'll use this dynamic data to create targeted flows.

After <Anchor target="_blank" href="https://support.hub.wunderkind.co/helpcenter/HC/article/6147965601">connecting your Klaviyo account in Wunderkind Platform</Anchor>, head to **Analytics > Metrics** to see 6 `wknd` text metrics broken out by flow purpose. Similar to <Anchor target="_blank" href="https://help.klaviyo.com/hc/en-us/articles/360003057151">Klaviyo's native metrics</Anchor>, Wunderkind will push a customer's browsing activity to a metric when they take an associated trigger action. For example, if the customer abandons a product page (action), then Wunderkind will trigger `wknd-text-prodabandonment` (metric) 30 minutes later, and the metric properties will contain personalized product recommendations to display in the flow.

The table below breaks down the triggers which power each metric:

| Trigger Action                                        | Trigger Delay                                               | Wunderkind Metric           | [Event Properties](https://developer.wunderkind.co/docs/explaining-wunderkind-metric-properties#event-properties-in-wunderkind-metics) |
| :---------------------------------------------------- | :---------------------------------------------------------- | :-------------------------- | :------------------------------------------------------------------------------------------------------------------------------------- |
| User added to cart and abandoned site                 | 2 min                                                       | `wknd-text-cartabandonment` | Product the user added to cart                                                                                                         |
| User viewed product page and abandoned site           | 2 min                                                       | `wknd-text-prodabandonment` | Product the user viewed                                                                                                                |
| User viewed category page and abandoned site          | 2 min                                                       | `wknd-text-categoryrecap`   | Top product from category page at time of user's visit                                                                                 |
| A product the user interacted with came back in stock | Based on when the user interacted with the relevant product | `wknd-text-backinstock`     | Product that underwent the specified product feed change                                                                               |
| A product the user interacted with dropped in price   | Based on when the user interacted with the relevant product | `wknd-text-pricedrop`       | Product that underwent the specified product feed change                                                                               |
| A product the user interacted with has low inventory  | Based on when the user interacted with the relevant product | `wknd-text-lowstock`        | Product that underwent the specified product feed change                                                                               |

\**Note: Replenishment support varies by customer; reach out to your Wunderkind representative for details.*

## Event Properties in Wunderkind Metics

To view raw metric data from any of Wunderkind's metrics, follow <Anchor target="_blank" href="https://help.klaviyo.com/hc/en-us/articles/115005076747#section0">these steps</Anchor> from Klaviyo's documentation.

### Dynamic Product Properties

Each metric payload includes fields which populate metadata for the user's abandoned product:

* `WkCopy`: Product name
* `WkUrl`: Product page URL
* `WkImageUrl`: Product image path

### Compliance Properties

For the text channel, AMP payloads carry compliance properties, allowing your journeys and messages to meet regional messaging requirements (e.g. CASL and Quebec Bill 96 in Canada) without composing compliance data yourself. In the below example API request, the final 6 keys represent compliance properties. For questions or details, reach out to your Wunderkind representative.

## Example API Request

```json
{
  "data": {
    "attributes": {
      "metric": {
        "data": {
          "attributes": {
            "name": "wknd-text-prodabandonment"
          },
          "type": "metric"
        }
      },
      "profile": {
        "data": {
          "attributes": {
            "phone_number": "+XXXXXXXXXXX"
          },
          "type": "profile"
        }
      },
      "properties": {
        "DataOnly": "Y",
        "Origin": "wunderkind",
        "UserType": "prospect",
        "WkCouponCode": "",
        "WkCouponPurpose": "",
        "WkChannel": "text",
        "WkCopy": "Product name",
        "WkEventId": "XXXXXXXXXXXXXXXXXXXXXXXXXXX",
        "WkId": "012345",
        "WkImageUrl": "some-url.jpg",
        "WkPurpose": "product abandonment",
        "WkUrl": "some-url.com",
        "WkBrandName": "Your brand name",
        "WkLanguage": "",
        "WkLegalText": "",
        "WkMessageSegmentCount": "5",
        "WkEncoding": "GSM-7",
        "WkComplianceIncluded": "N"
      },
      "unique_id": "XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX"
    },
    "type": "event"
  }
}
```